Case Studies

bt_bb_section_bottom_section_coverage_image

Commonwealth Bank’s Journey Towards Website Accessibility

Banks are increasingly recognising the importance of prioritising the enhancement of their website accessibility to serve their clients and prospects better. Recognising the pivotal role of digital platforms in modern banking, institutions are investing in user-friendly interfaces and streamlined content presentation. It was with a need similar to this that Commonwealth Bank set out to improve its accessibility to clients and users with special needs.

Commonwealth Bank has a vision of becoming the ‘Most Accessible Bank’ in Australia, and to fulfil this vision, it started from the very basics, i.e. amending its current framework and documentation that was available to its clients and users via its website. Infinikey Solutions’ Principal Consultant had the fortune to work on this project along with a dedicated team of professionals, and together they brought the project to fruition over a span of fifteen months.

To kick off the project, an exhaustive audit was conducted to meticulously evaluate the status of the PDF documents, discerning between those that are still required on the website and those that are not required anymore. An internal team consisting of SMEs (Subject Matter Experts) was also employed by the client to perform audit, developing processes and conducting trainings.

Once the audit was completed, the in-scope PDFs were checked for inconsistencies and an external vendor engaged to remediate said incongruities. Furthermore, a risk framework was established in collaboration with the risk and compliance teams for the PDFs that could not be made accessible, while defining parameters and processes future authors and stakeholders had to meet in order for prospective files to meet accessibility criteria.

To ensure that the publishing teams are on the same page with content authors, detailed SOPs were established to ensure that all future content abides by the accessibility standards, and to eliminate any possibility of a future occurrence where PDFs do not abide by the set principles.

More often than not, measures or requirements set by an organisation may slip through the cracks due to ineffective communication by the stakeholders, and to ensure they are performed impeccably in this case, robust processes were developed and implemented to ensure compliance to bank’s accessibility requirements. Furthermore, a comprehensive training was conducted for all the stakeholders to make sure they understand the new processes and the requirements set for them.

Once all the PDFs were made accessible by the vendor, they were republished on the website to meet the project requirements and formally close the project.

Making documents and materials accessible for those with impairments isn’t just about compliance; it’s about empathy and equity. It’s a testament to our commitment to inclusivity, ensuring that everyone, regardless of ability, can access information and participate fully. Embracing this proactive approach reflects values and compassion, fostering a more empathetic and supportive community.

Share

Leave a Reply

Your email address will not be published. Required fields are marked *